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Voluntary announcement - Pioneer Foods acquires Streamfoods Holdings Limited in the United Kingdom
Pioneer Food Group Limited
Incorporated in the Republic of South Africa
Registration number: 1996/017676/06
Share code: PFG
ISIN code: ZAE000118279
(“Pioneer Foods” or “the Company”)
Voluntary announcement - Pioneer Foods acquires Streamfoods Holdings Limited in the United
Kingdom
Shareholders are hereby advised that the Company has entered into an agreement to acquire the
entire issued share capital of Streamfoods Holdings Limited for a purchase consideration of GBP7.5
million (“Acquisition”). Streamfoods Holdings Limited is wholly owned by the Wellness Group of
companies.
The Acquisition is in keeping with the stated strategic intent of acquiring and bolstering Pioneer
Foods’ product range in the UK with branded options. The Acquisition will augment and leverage the
Company’s UK private label portfolio and its recently upgraded manufacturing capabilities.
Furthermore, Streamfoods also exports their core brand Fruit Bowl, to China and Europe.
Pioneer Foods has extensive competence in the fruit snacking category, which bodes well for the
development of the category and its brand position.
Tyger Valley
1 August 2016
Sponsor and corporate advisor
PSG Capital
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