Trading Statement For The Six Months To 31 March 2015 Pioneer Food Group Limited Incorporated in the Republic of South Africa Registration number: 1996/017676/06 Share code: PFG ISIN code: ZAE000118279 ("Pioneer Foods" or "the Company" or "the Group") TRADING STATEMENT FOR THE SIX MONTHS TO 31 MARCH 2015 In terms of the Listings Requirements of the JSE Limited, a listed company is required to publish a trading statement as soon as it becomes reasonably certain that the financial results for the above period will show a 20% or more difference from the previous corresponding period. Shareholders are hereby advised that a reasonable degree of certainty exists that the adjusted headline earnings per share and adjusted earnings per share from continuing operations of Pioneer Foods for the 6 month period ended 31 March 2015, will increase by more than 20% from the comparative period. Accordingly, shareholders are advised that adjusted headline earnings per share will be between 439 cents and 459 cents, or between 35% and 41% higher than the 325 cents reported for the 6 month period ended 31 March 2014 and adjusted earnings per share from continuing operations will be between 441 cents and 460 cents, or between 36% and 42% higher than the 325 cents reported for the 6 month period ended 31 March 2014. Adjusted operating profit from continuing operations will be between R1,127 million and R1,178 million, or between 32% and 38% higher than the R855 million for the 6 month period ended 31 March 2014. The continuing operations on an adjusted basis, provides a consistent perspective on the operational performance as it excludes discontinued operations relating to Quantum Foods, its unbundling and the impact of the cash-settled Phase 1 (2006) B-BBEE transaction. Revenue growth from continued operations for the reporting period is in line with the growth reported for the three months to 31 December 2014 as published on SENS, on 13 February 2015. Operating performance benefitted from volume growth which translated into market share gains for the power brands, appropriate pricing strategies and the continued focus on cost reduction and efficiencies. Group statutory headline earnings per share and earnings per share for the six months to 31 March 2015, is however expected to decrease as a result of the below mentioned IFRS 2 charge and the impact of the Quantum Foods unbundling. The relevant details of the Quantum Foods unbundling will be detailed in the interim financial results for the 6 month period ended 31 March 2015, which is expected to be announced on or about 18 May 2015. Accordingly, attributable earnings per share will be between 258 cents and 287 cents, or between 18% and 26% lower than the 349 cents reported for the 6 month period ended 31 March 2014 and headline earnings per share will be between 328 cents and 357 cents, or between 6% and 14% lower than the 380 cents reported for the 6 month period ended 31 March 2014. The cash-settled Phase 1 (2006) B-BBEE transaction is accounted for in terms of IFRS 2 and is predominantly impacted by the relative movement in the Group´s share price. A gain of R48 million was recorded in the corresponding period as a result of the share price decreasing from R87.50 to R83.50. Conversely, a charge of R203 million was recorded in the current period as a result of an increase in the share price from R118.00 to R177.85. The information provided in this trading statement has not been reviewed or reported on by the Group´s independent external auditors. Bellville 20 April 2015 Sponsor PSG Capital Date: 20/04/2015 03:00:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE'). The JSE does not, whether expressly, tacitly or implicitly, represent, warrant or in any way guarantee the truth, accuracy or completeness of the information published on SENS. The JSE, their officers, employees and agents accept no liability for (or in respect of) any direct, indirect, incidental or consequential loss or damage of any kind or nature, howsoever arising, from the use of SENS or the use of, or reliance on, information disseminated through SENS.