Notification of transactions of directors, persons discharging managerial responsibility or connected persons British American Tobacco p.l.c. Incorporated in England and Wales (Registration number: 03407696) Short name: BATS Share code: BTI ISIN number: GB0002875804 ("British American Tobacco p.l.c." or "the Company") NOTIFICATION OF TRANSACTIONS OF DIRECTORS, PERSONS DISCHARGING MANAGERIAL RESPONSIBILITY OR CONNECTED PERSONS Notification made in accordance with Disclosure Rule 3.1.4R(1)(a) of the Disclosure Rules and Transparency Rules. The Company was notified on 14 April 2014 by the trustee of the British American Tobacco International Employee Share Ownership Plan (the “Plan”) (the “Trustee”) that on 1 April 2014 an award of ordinary shares of 25p each in British American Tobacco p.l.c. made under the 2011 International Share Reward Scheme (“ISRS”) had vested and, in accordance with the rules of the Plan, the Trustee had transferred accrued dividend shares to the person discharging managerial responsibility as follows: Participant Shares Dividend No. of Price at Net No. of vested under Shares Shares which Shares 2011 ISRS Transferred sold Shares sold acquired Award (pence) R Oberlander 102 9 9 3,330.50 102 Following this transaction, Mr Oberlander has a total beneficial and family interest in 41,300 Shares (including 12,182 Deferred Shares). 15 April 2014 Sponsor: UBS South Africa (Pty) Ltd Date: 15/04/2014 02:00:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE'). The JSE does not, whether expressly, tacitly or implicitly, represent, warrant or in any way guarantee the truth, accuracy or completeness of the information published on SENS. The JSE, their officers, employees and agents accept no liability for (or in respect of) any direct, indirect, incidental or consequential loss or damage of any kind or nature, howsoever arising, from the use of SENS or the use of, or reliance on, information disseminated through SENS.