Sharenet Sites 
Sharenet Sites
Updated Trading Statement
ELLIES HOLDINGS LIMITED
(Incorporated in the Republic of South Africa)
(Registration number: 2007/007084/06)
JSE code: ELI ISIN: ZAE000103081
(“Ellies” or the “Company”)
UPDATED TRADING STATEMENT
Shareholders are referred to the trading statement released on SENS on 09 October 2012 wherein Ellies stated that it
was not in a position to give the specific guidance required by the JSE Listings Requirement for a trading statement
but that the company expected its earnings per share ("EPS") and headline earnings per share ("HEPS") for the six
months ended 31 October 2012 to be at least 80% higher than EPS and HEPS for the previous corresponding period.
Ellies is now in a position to advise that it expects EPS and HEPS to be between 90% and 110% higher for the six
months ended 31 October 2012, compared to EPS and HEPS for the six months ended 31 October 2011.
The information on which this trading statement has been based has not been reviewed or reported on by the
company's auditors.
The group's interim results for the six months ended 31 October 2012 are expected to be released on SENS on or
about 22 January 2013, followed by an Investment Analysts Society presentation.
12 December 2012
Sponsor
Java Capital
Date: 12/12/2012 09:45:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE').
The JSE does not, whether expressly, tacitly or implicitly, represent, warrant or in any way guarantee the truth, accuracy or completeness of
the information published on SENS. The JSE, their officers, employees and agents accept no liability for (or in respect of) any direct,
indirect, incidental or consequential loss or damage of any kind or nature, howsoever arising, from the use of SENS or the use of, or reliance on,
information disseminated through SENS.
