PIONEER FOOD GROUP LIMITED - Dealing In Securities By A Director

Dealing In Securities By A Director

Pioneer Food Group Limited
Incorporated in the Republic of South Africa
Registration number: 1996/017676/06
Share code: PFG
ISIN code: ZAE000118279
(“Pioneer Foods” or “the Company”)

DEALING IN SECURITIES BY A DIRECTOR

In compliance with rules 3.63 to 3.74 of the JSE Listings Requirements, the following information
is disclosed:

   1.
   NAME OF DIRECTOR                                F Lombard
   
   COMPANY OF WHICH I AM A DIRECTOR                Pioneer Foods Groceries Limited
   
   STATUS: EXECUTIVE/NON-EXECUTIVE                 Executive
   
   TYPE OF SECURITIES                              Shares
   
   CLASS OF SECURITIES                             Ordinary
   
   DATE OF TRANSACTION                             20 March 2017     (1) (2) (3)
   
   PRICE PER SHARE                                 R60.34            (1)
                                                   R55.42            (2)
                                                   R81.55            (3)
   
   NUMBER OF SECURITIES                             7 213            (1)
                                                    4 387            (2)
                                                   93 456            (3)
   
   TOTAL RAND VALUE OF TRANSACTION                 R 435 232.42      (1)
                                                   R 243 127.54      (2)
                                                   R7 621 336.80     (3)
   
   NATURE OF TRANSACTION                           Taken delivery of ordinary shares through
                                                   the exercise of 7 213 Phantom Share Rights
                                                   granted and accepted in February 2012 at a
                                                   strike price of R60.34(off-market) (1)

                                                   Taken delivery of ordinary shares through
                                                   the exercise of 4 387 Phantom Share Rights
                                                   granted and accepted in February 2012 at a
                                                   strike price of R55.42(off-market) (2)

                                                   Taken delivery of ordinary shares through
                                                   the exercise of 93 456 Phantom Share
                                                   Rights granted and accepted in February
                                                   2012 at a strike price of R81.55(off-
                                                   market) (3)

   NATURE AND EXTENT OF INTEREST IN THE            Direct beneficial
   TRANSACTION
   CLEARANCE OBTAINED                              Yes

   2.
   NAME OF DIRECTOR                                F Lombard
   
   COMPANY OF WHICH I AM A DIRECTOR                Pioneer Foods Groceries Limited
   
   STATUS: EXECUTIVE/NON-EXECUTIVE                 Executive
   
   TYPE OF SECURITIES                              Shares
   
   CLASS OF SECURITIES                             Ordinary
   
   DATE OF TRANSACTION                             20 March 2017
   
   NUMBER OF SECURITIES                            105 000
   
   PUT OPTION STRIKE PRICE                         R183.59
   
   TOTAL RAND VALUE OF TRANSACTION                 R19 276 950.00
   
   NATURE OF TRANSACTION                           Exercise of put option in respect of a
                                                   zero premium cost collar entered into on
                                                   14 July 2016 (Off-market) and announced on
                                                   15 July 2016
   
   NATURE AND EXTENT OF INTEREST IN THE            Direct beneficial
   TRANSACTION
   
   CLEARANCE OBTAINED                              Yes (in July 2016)


Clearance to deal in these shares was obtained in accordance with rule 3.66 of the JSE Listings
Requirements.

22 March 2017
Tyger Valley

Sponsor
PSG Capital

Date: 22/03/2017 03:50:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE'). 
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