ELLIES HOLDINGS LIMITED - Dealing in securities by a director of the company

Dealing in securities by a director of the company

ELLIES HOLDINGS LIMITED
(Incorporated in the Republic of South Africa)
(Registration number: 2007/007084/06)
JSE code: ELI ISIN: ZAE000103081
(the “company”)

DEALING IN SECURITIES BY A DIRECTOR OF THE COMPANY

Shareholders are advised of the following information relating to the dealing in securities by a director of the
company.

Name of director:                                            Ryan Otto
Transaction date:                                            11 October 2012
Class of securities:                                         Ordinary shares
Nature of transaction:                                       Off-market collar hedge over 5 000 000
                                                             company shares in eight equal tranches of
                                                             625 000 each with, in each case, a put strike
                                                             price of R6.90 and a call strike price of R8.63
                                                             and with twice weekly expiry dates from
                                                             5 February 2015 to 14 May 2015
Nature and extent of director’s interest:                    Direct beneficial
Clearance to deal received:                                  Yes

12 October 2012

Sponsor

Java Capital

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