BRITISH AMERICAN TOBACCO PLC - Notification and public disclosure of transactions by persons discharging managerial responsibilities

Notification and public disclosure of transactions by persons discharging managerial responsibilities

British American Tobacco p.l.c.
Incorporated in England and Wales
(Registration number: 03407696)
Short name: BATS
Share code: BTI
ISIN number: GB0002875804
("British American Tobacco p.l.c." or "the Company")

                       British American Tobacco p.l.c. (the “Company”)

    Notification and public disclosure of transactions by persons discharging managerial
                  responsibilities and persons closely associated with them

The following Non-Executive Directors of the Company were credited with Deferred Stock
Units tracking the value of British American Tobacco p.l.c. American Depositary Shares in
accordance with the terms of the Reynolds American Inc. (“RAI”) Amended and Restated
Deferred Compensation Plan.


1   Details of the person discharging managerial responsibilities/person closely
    associated
a) Name                                Holly Keller Koeppel
2   Reason for the notification
a) Position/status                    Non-Executive Director
b) Initial notification
                                      Initial notification
   /Amendment
3   Details of the issuer, emission allowance market participant, auction platform,
    auctioneer or auction monitor
a) Name                               British American Tobacco p.l.c.
b) LEI                                213800FKA5MF17RJKT63
4   Details of the transaction(s): section to be repeated for (i) each type of
    instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where
    transactions have been conducted
a) Description of the financial       Deferred Stock Units (“DSUs”) tracking the value of
   instrument, type of                British American Tobacco p.l.c. American
   instrument                         Depositary Shares (“ADSs”)

    Identification code               N/A because the transaction relates to financial
                                      instruments linked to the issuer's ADSs
b) Nature of the transaction          Credit of additional DSUs by reference to the value
                                      of dividends declared on the ADSs underlying the
                                      DSUs.
c)   Price(s) and volume(s)
                                      Price(s)                 Volume(s)

                                      $Nil                     263.85


d) Aggregated information


     - Aggregated volume             263.85


     - Price                         $Nil

e) Date of the transaction           2018-05-14
f)   Place of the transaction        Outside a trading venue



1    Details of the person discharging managerial responsibilities/person closely
     associated
a) Name                              Lionel Nowell, III
2    Reason for the notification
a) Position/status                   Non-Executive Director
b) Initial notification
                                     Initial notification
   /Amendment
3    Details of the issuer, emission allowance market participant, auction platform,
     auctioneer or auction monitor
a) Name                              British American Tobacco p.l.c.
b) LEI                               213800FKA5MF17RJKT63
4    Details of the transaction(s): section to be repeated for (i) each type of
     instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where
     transactions have been conducted
a) Description of the financial      Deferred Stock Units (“DSUs”) tracking the value of
   instrument, type of               British American Tobacco p.l.c. American
   instrument                        Depositary Shares (“ADSs”)

     Identification code             N/A because the transaction relates to financial
                                     instruments linked to the issuer's ADSs
b) Nature of the transaction         Credit of additional DSUs by reference to the value
                                     of dividends declared on the ADSs underlying the
                                     DSUs.
c)   Price(s) and volume(s)
                                       Price(s)                 Volume(s)

                                       $Nil                     478.87


d) Aggregated information


     - Aggregated volume              478.87


     - Price                          $Nil

e) Date of the transaction            2018-05-14
f)   Place of the transaction         Outside a trading venue

17 May 2018

Sponsor: UBS South Africa (Pty) Ltd

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