Exercise of options and sale of shares by executive directors and a director of a major subsidiary TASTE HOLDINGS LIMITED Incorporated in the Republic of South Africa (Registration number 2000/002239/06) Share code: TAS ISIN: ZAE000081162 (“Taste”) EXERCISE OF OPTIONS AND SALE OF SHARES BY EXECUTIVE DIRECTORS AND DIRECTORS OF A MAJOR SUBSIDIARY IN TERMS OF THE TASTE HOLDINGS LIMITED TRUST In compliance with paragraphs 3.63 to 3.74 (both inclusive) of the Listings Requirements of JSE Limited, the following is disclosed: Name of director: Mr C Gonzaga Company: Taste Holdings Limited Nature of transaction: On market sale of ordinary shares following the off market exercise of share options Class of securities: Ordinary shares Extent of director’s interest: Direct beneficial Clearance to deal obtained: Yes Date of transaction: 27 June 2014 28 June 2014 Option strike price: 43 cents 43 cents Price per security: R3.79 R3.75 Number of securities: 52 186 12 543 Total value: R197 784.94 R47 036.25 Name of director: Mr E Tsatsarolakis Company: Taste Holdings Limited Nature of transaction: On market sale of ordinary shares following the off market exercise of share options Class of securities: Ordinary shares Extent of director’s interest: Direct beneficial Clearance to deal obtained: Yes Date of transaction: 27 June 2014 28 June 2014 Option strike price: 43 cents 43 cents Price per security: R3.79 R3.75 Number of securities: 26 465 6 361 Total value: R100 302.35 R23 853.75 Name of director: Mr A Smedsrud Buon Gusto Cuisine Proprietary Limited, a major subsidiary Company: of Taste Nature of transaction: On market sale of ordinary shares following the off market exercise of share options Class of securities: Ordinary shares Extent of director’s interest: Direct beneficial Clearance to deal obtained: Yes Date of transaction: 27 June 2014 28 June 2014 Option strike price: 43 cents 43 cents Price per security: R3.79 R3.75 Number of securities: 7 057 1 696 Total value: R26 746.03 R6 360.00 Johannesburg 30 June 2014 Sponsor Merchantec Capital Date: 30/06/2014 05:20:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE'). The JSE does not, whether expressly, tacitly or implicitly, represent, warrant or in any way guarantee the truth, accuracy or completeness of the information published on SENS. The JSE, their officers, employees and agents accept no liability for (or in respect of) any direct, indirect, incidental or consequential loss or damage of any kind or nature, howsoever arising, from the use of SENS or the use of, or reliance on, information disseminated through SENS.