Retirement of group financial director and appointment of successor FAMOUS BRANDS LIMITED (Incorporated in the Republic of South Africa) (Registration number 1969/004875/06) Share code: FBR ISIN code: ZAE000053328 (“Famous Brands” or “the Group”) DIRECTORATE ANNOUNCEMENT RETIREMENT OF GROUP FINANCIAL DIRECTOR AND APPOINTMENT OF SUCCESSOR In terms of paragraph 3.59 of the JSE Limited Listings Requirements, the Board of Famous Brands has announced that Group Financial Director (“Group FD”), Mr Stanley Aldridge, will be retiring on 30 June 2013, and accordingly will not seek re-election at the Group’s Annual General Meeting to be held on 25 July 2013. Stanley joined Famous Brands as Group FD in 2008 and has made a significant contribution to the Group’s success during that time. The Board is pleased to be retaining his services as Chairman of several of the Group’s subsidiary joint venture companies. Stanley will be succeeded as Group FD on 01 July 2013 by Mr Norman Richards, who joined the Group in 2012 as Change Management Executive. Norman is an FCIS, has an MBA degree and is a 21-year veteran of SAB Beer Division where he held a number of Executive positions in Finance, both locally and internationally. Post-2001 Norman founded and managed a number of consulting companies and a software services company, all within the Supply Chain field. The Board welcomes Norman in his new capacity and looks forward to his contribution. MIDRAND 22 April 2013 Sponsor The Standard Bank of South Africa Limited Date: 22/04/2013 12:00:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE'). The JSE does not, whether expressly, tacitly or implicitly, represent, warrant or in any way guarantee the truth, accuracy or completeness of the information published on SENS. The JSE, their officers, employees and agents accept no liability for (or in respect of) any direct, indirect, incidental or consequential loss or damage of any kind or nature, howsoever arising, from the use of SENS or the use of, or reliance on, information disseminated through SENS.