Dealing In Company Shares Pioneer Food Group Limited Incorporated in the Republic of South Africa Registration number: 1996/017676/06 Share code: PFG ISIN code: ZAE000118279 (“Pioneer Foods” or “the Company”) DEALING IN COMPANY SHARES In compliance with rules 3.63 to 3.74 of the JSE Listings Requirements, the following information is disclosed: 1. NAME OF DIRECTOR PM Roux COMPANY OF WHICH I AM A DIRECTOR Pioneer Food Group Limited STATUS: EXECUTIVE/NON-EXECUTIVE Executive TYPE OF SECURITIES Shares CLASS OF SECURITIES Ordinary DATE OF TRANSACTION 17 July 2017 CENTS PER SHARE High - 13 775 Low - 13 520 Average – 13 659 NUMBER OF SECURITIES TRANSACTED 11 514 TOTAL RAND VALUE OF SECURITIES R1 572 709.25 NATURE OF TRANSACTION Disposal of shares (on-market) NATURE AND EXTENT OF INTEREST IN Direct beneficial THE TRANSACTION CLEARANCE OBTAINED Yes 2. NAME OF DIRECTOR JA Jacobs COMPANY OF WHICH I AM A DIRECTOR Pioneer Food Group Limited STATUS: EXECUTIVE/NON-EXECUTIVE Executive – Company Secretary TYPE OF SECURITIES Shares CLASS OF SECURITIES Ordinary DATE OF TRANSACTION 17 July 2017 CENTS PER SHARE High – 13 767 Low – 13 700 Average – 13 724 NUMBER OF SECURITIES TRANSACTED 15 039 TOTAL RAND VALUE OF SECURITIES R2 064 022.33 NATURE OF TRANSACTION Disposal of shares(on-market) NATURE AND EXTENT OF INTEREST IN Direct beneficial THE TRANSACTION CLEARANCE OBTAINED Yes Clearance to deal in these shares was obtained in accordance with rule 3.66 of the JSE Listings Requirements. 18 July 2017 Bellville Sponsor PSG Capital Date: 18/07/2017 01:00:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE'). The JSE does not, whether expressly, tacitly or implicitly, represent, warrant or in any way guarantee the truth, accuracy or completeness of the information published on SENS. The JSE, their officers, employees and agents accept no liability for (or in respect of) any direct, indirect, incidental or consequential loss or damage of any kind or nature, howsoever arising, from the use of SENS or the use of, or reliance on, information disseminated through SENS.