Trading statement and update for the six months ended 28 February 2017 Purple Group Limited (Incorporated in the Republic of South Africa) (Registration number 1998/013637/06) Share code: PPE ISIN: ZAE000185526 (“Purple Group” or “the Company”) TRADING STATEMENT AND UPDATE FOR THE SIX MONTHS ENDED 28 FEBRUARY 2017 In terms of paragraph 3.4(b) of the JSE Limited Listings Requirements, companies are required to publish a trading statement as soon as the issuer and its directors are satisfied that there is a reasonable degree of certainty that the financial results for the next reporting period will differ by at least 20% from those of the previous corresponding period. Shareholders are accordingly advised that for the six months ended 28 February 2017, the directors of Purple Group anticipate a basic loss per share and headline loss per share of between 5.50 cents to 5.54 cents, compared to basic earnings per share (“EPS”) and headline earnings per share (“HEPS”) of 1.29 cents, representing a decrease in EPS and HEPS of between 426.4% and 429.5%, reported in the previous corresponding six month period. Trading update Towards the end of February 2017 management took the decision to reduce the carrying value of the Group’s investment in Real People Investment Holdings Limited (“RPIH”), due to a change in circumstances at RPIH. A net write down of R42.9 million before tax and R33.3 million after tax has been included in the results for the six months ended 28 February 2017. The remainder of the operations have performed in line with the last six months of the year ended 31 August 2016, with most of the brands still operating in tough market conditions, apart from EasyEquities, which continues to show strong growth. The information above has not been audited or reported on by the Company’s auditors. The Company’s interim results for the six months ended 28 February 2017 are expected to be published on SENS on or about 24 April 2017. Johannesburg 21 April 2017 Sponsor: Deloitte & Touche Sponsor Services Proprietary Limited Date: 21/04/2017 05:00:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE'). The JSE does not, whether expressly, tacitly or implicitly, represent, warrant or in any way guarantee the truth, accuracy or completeness of the information published on SENS. The JSE, their officers, employees and agents accept no liability for (or in respect of) any direct, indirect, incidental or consequential loss or damage of any kind or nature, howsoever arising, from the use of SENS or the use of, or reliance on, information disseminated through SENS.