Sales update for the four months ended 31 December 2016 HOLDSPORT LIMITED Registration number: 2006/022252/06 Share code: HSP ISIN : ZAE000157046 ("Holdsport" or "the company") SALES UPDATE FOR THE FOUR MONTHS ENDED 31 DECEMBER 2016 Holdsport shareholders are advised that total sales for the four months ended December 2016 (“the period”) increased by 5.0% compared to the corresponding period last year with retail sales for comparable stores decreasing by 0.7% over the period. Total (and comparable) sales growths for each division for the four-month period were as follows: - Sportsmans Warehouse sales increased by 0.5% (comparable sales reduced by 2.3%); - Outdoor Warehouse sales increased by 8.4% (4.3% comparable); - The wholesale division’s total sales increased by 46.7% and external sales increased by 110.8%. Weighted retail trading space increased by 4.4% relative to the prior corresponding period and the retail divisions experienced price inflation of approximately 8.5% for the period. The financial information provided has neither been reviewed nor reported on by the external auditors. Holdsport is expected to release its results for the year ended 28 February 2017 on or about 5 May 2017 Cape Town 17 January 2017 Sponsor: UBS South Africa (Pty) Ltd Date: 17/01/2017 08:45:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE'). The JSE does not, whether expressly, tacitly or implicitly, represent, warrant or in any way guarantee the truth, accuracy or completeness of the information published on SENS. The JSE, their officers, employees and agents accept no liability for (or in respect of) any direct, indirect, incidental or consequential loss or damage of any kind or nature, howsoever arising, from the use of SENS or the use of, or reliance on, information disseminated through SENS.