Dealing in securities by a director Woolworths Holdings Limited (Incorporated in the Republic of South Africa) (Registration number 1929/001986/06) Share code: WHL ISIN: ZAE000063863 ("WHL") DEALING IN SECURITIES BY A DIRECTOR Shareholders are referred to the announcement released on SENS on 18 September 2014 regarding zero-cost collar hedging transactions that were entered into by Ian Moir on 16 September 2014 ("the collar"). The call options within the zero-cost collar are now due, and since the current share price exceeds the option strike price on the call options, shareholders are advised that Ian Moir concluded transactions in relation to his options sold and the corresponding WHL shares held. This has resulted in the disposal of the affected shares and Ian Moir receiving the amount of the strike price under the options. The obligations under the options have terminated. Director : Ian Moir Company : Woolworths Holdings Limited Nature of the transaction : Sale of ordinary shares and termination of the collar Date of transaction : 14 October 2015 Number of shares sold : 575 381 Call strike price : R88.55 Value of transaction : R50 949 987.55 On market/off market : Off market Expiry date : 14 October 2015 Nature of interest : Direct beneficial Clearance obtained : Yes Cape Town 16 October 2015 Sponsor RAND MERCHANT BANK (A division of FirstRand Bank Limited) Date: 16/10/2015 11:39:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE'). The JSE does not, whether expressly, tacitly or implicitly, represent, warrant or in any way guarantee the truth, accuracy or completeness of the information published on SENS. The JSE, their officers, employees and agents accept no liability for (or in respect of) any direct, indirect, incidental or consequential loss or damage of any kind or nature, howsoever arising, from the use of SENS or the use of, or reliance on, information disseminated through SENS.