Declaration announcement regarding the proposed name change and share consolidation SEARDEL INVESTMENT CORPORATION LIMITED (Incorporated in the Republic of South Africa) Registration number: 1968/011249/06 N Shares share code: SRN; Ordinary Shares share code: SER ISIN: ZAE000030144; ISIN: ZAE000029815 (“Seardel” or the “Company”) DECLARATION ANNOUNCEMENT REGARDING THE PROPOSED NAME CHANGE AND SHARE CONSOLIDATION 1. INTRODUCTION Seardel ordinary shareholders and N-ordinary shareholders (collectively, the "Seardel Shareholders") are referred to the announcement released on the Stock Exchange News Service of the JSE Limited (“SENS”) on Tuesday, 29 September 2015 in which the Company advised shareholders that, inter alia: - the Company’s integrated annual report is available on the Company’s website; and - the annual general meeting of the Company will be held on Thursday, 29 October 2015 at 10:00 at the registered offices of the Company, Suite 801, 76 Regent Street, Sea Point, 8005 (“Annual General Meeting”). The notice of Annual General Meeting contains, inter alia, proposed resolutions relating to: - the approval of the proposed name change of the Company to E Media Holdings Limited (“Name Change”); and - the restructuring of the Company’s stated capital by consolidating its authorised and issued stated capital on the basis of 10 to 1 (“Share Consolidation”) by: - the consolidation of every 10 Ordinary Shares of no par value into 1 Ordinary Share of no par value; and - the consolidation of every 10 N-Shares of no par value into 1 N-Share of no par value. A supplementary information circular containing details of the proposed Name Change and Share Consolidation has been included with the integrated annual report which was posted to Seardel Shareholders. 2. IMPORTANT DATES AND TIMES 2015 Integrated annual report and supplementary information circular record date Friday, 18 September Integrated annual report and supplementary information circular posted to Tuesday, 29 September Seardel Shareholders Release of declaration announcement relating to the Name Change and Wednesday, 30 September Share Consolidation on SENS Last date to trade in order to attend and vote at the Annual General Meeting Friday, 16 October Seardel Shareholders must be recorded in the register in order to attend and Friday, 23 October vote at the Annual General Meeting Last day to lodge forms of proxy for the Annual General Meeting By 10:00 on Wednesday, 28 October or they may be handed to the Chairman of the Annual General Meeting at any time prior to the commencement of voting on the resolutions tabled at the Annual General Meeting Annual General Meeting, 10h00 on Thursday, 29 October Annual General Meeting results announced on SENS Thursday, 29 October Receive confirmation of registration by the CIPC of the special resolutions by Monday, 16 November this date or as soon as possible thereafter THE DATES BELOW MAY CHANGE AS THEY ARE SUBJECT TO THE FILING AND REGISTRATION OF THE RELEVANT SPECIAL RESOLUTIONS WITH CIPC AND THE PROVISION OF COPIES THEREOF TO THE JSE. ANY CHANGES IN DATES WILL BE ANNOUNCED ON SENS. Release of finalisation announcement in respect of the Name Change and Friday, 20 November Share Consolidation on SENS Last date to trade under the old name and in order to take part in the Share Friday, 27 November Consolidation Trading under the new name of E Media Holdings Limited and with the new Monday, 30 November capital structure following the Share Consolidation commences, under the JSE share code “EMN” in respect of N-Shares and “EMH” in respect of Ordinary Shares and new ISINs ZAE000209524 and ZAE 000208898 respectively. Record date in respect of the Name Change and Share Consolidation Friday, 4 December Posting of new share certificates in respect of Certificated Seardel Shares Monday, 7 December following the Name Change and Share Consolidation and update of CSDP and Broker safe custody accounts Notes: 1. The above dates and times relating to the proposed name change and share consolidation are subject to amendment, as they are subject to the filing and registration of the relevant special resolutions with CIPC and the provision of copies thereof to the JSE. Any changes in dates will be announced on SENS. 2. All dates and times are local dates and times in South Africa. 30 September 2015 Cape Town Sponsor and Corporate Adviser Investec Bank Limited Date: 30/09/2015 02:42:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE'). The JSE does not, whether expressly, tacitly or implicitly, represent, warrant or in any way guarantee the truth, accuracy or completeness of the information published on SENS. The JSE, their officers, employees and agents accept no liability for (or in respect of) any direct, indirect, incidental or consequential loss or damage of any kind or nature, howsoever arising, from the use of SENS or the use of, or reliance on, information disseminated through SENS.