Notification of transactions of directors, persons discharging managerial responsibility or connected persons British American Tobacco p.l.c. Incorporated in England and Wales (Registration number: 03407696) Short name: BATS Share code: BTI ISIN number: GB0002875804 ("British American Tobacco p.l.c." or "the Company") NOTIFICATION OF TRANSACTIONS OF DIRECTORS, PERSONS DISCHARGING MANAGERIAL RESPONSIBILITY OR CONNECTED PERSONS Notification made in accordance with Disclosure Rule 3.1.4R(1)(a) of the Disclosure Rules and Transparency Rules. 1. The independent Trustee of the British American Tobacco Group Employee Trust notified the Company on 7 April 2015 that it had on 30 March 2015 released the following number of British American Tobacco p.l.c. 25p ordinary shares (the “Shares”) to the following persons discharging managerial responsibility: Participant Share Shares No. of Price at Net No. Scheme released Shares which Shares of Shares from DSBS sold sold acquired Deferred Award (pence) Share Bonus Scheme (“DSBS”) J B Abelman 2012 DSBS 3,346 0 N/A 3,346 R Oberlander 2012 DSBS 2,900 4 3,594.5 2,896 2. Following the above transactions, the total beneficial and family interests in British American Tobacco p.l.c. 25p ordinary shares of the following persons discharging managerial responsibilities was as follows: Participant Total Beneficial and Family Interests following this Notification J B Abelman 34,655 (including 7,613 Deferred Shares) R Oberlander 56,900 (including 15,390 Deferred Shares) Date: 8 April 2015 Sponsor: UBS South Africa (Pty) Ltd Date: 08/04/2015 02:00:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE'). The JSE does not, whether expressly, tacitly or implicitly, represent, warrant or in any way guarantee the truth, accuracy or completeness of the information published on SENS. The JSE, their officers, employees and agents accept no liability for (or in respect of) any direct, indirect, incidental or consequential loss or damage of any kind or nature, howsoever arising, from the use of SENS or the use of, or reliance on, information disseminated through SENS.