Dealing in securities by directors FAMOUS BRANDS LIMITED (Incorporated in the Republic of South Africa) (Registration number 1969/004875/06) JSE Share code: FBR ISIN code: ZAE000053328 (“Famous Brands” or “the company”) DEALINGS IN SECURITIES BY DIRECTORS In compliance with section 3.63 to 3.65 of the Listings Requirements of the JSE Limited (“Listings Requirements”), we hereby advise of the following transactions by directors in the company’s securities: Name of director: P Halamandaris Company: Famous Brands Date of transactions: 4 February 2015 Nature of transaction: Sale of shares Number of shares: 400 000 Price: 11500.00 cents per share Total value: R 46 000 000.00 Class of securities: Ordinary shares Nature and extent of director’s Direct beneficial interest: Name of director: JL Halamandres Company: Famous Brands Date of transactions: 4 February 2015 Nature of transaction: Sale of shares Number of shares: 100 000 Price: 11500.00 cents per share Total value: R 11 500 000.00 Class of securities: Ordinary shares Nature and extent of director’s Direct beneficial interest: The above transaction was done on market. Clearance to dealwas received in terms of paragraph 3.66 of the Listings Requirements. Midrand 5 February 2015 Sponsor The Standard Bank of South Africa Limited Date: 05/02/2015 04:45:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE'). The JSE does not, whether expressly, tacitly or implicitly, represent, warrant or in any way guarantee the truth, accuracy or completeness of the information published on SENS. The JSE, their officers, employees and agents accept no liability for (or in respect of) any direct, indirect, incidental or consequential loss or damage of any kind or nature, howsoever arising, from the use of SENS or the use of, or reliance on, information disseminated through SENS.