BRITISH AMERICAN TOBACCO PLC - Notification of transactions

Notification of transactions

British American Tobacco p.l.c.
Incorporated in England and Wales
(Registration number: 03407696)
Short name: BATS
Share code: BTI
ISIN number: GB0002875804
("British American Tobacco p.l.c." or "the Company")

NOTIFICATION OF TRANSACTIONS OF DIRECTORS, PERSONS DISCHARGING MANAGERIAL
RESPONSIBILITY OR CONNECTED PERSONS

Notification made in accordance with Disclosure Rule 3.1.4R(1)(a) of the Disclosure Rules and
Transparency Rules.

1.   The independent Trustee of the British American Tobacco Group Employee Trust notified the
     Company on 30 December 2014 that it had on 29 December 2014 released the following
     number of British American Tobacco p.l.c. 25p ordinary shares (the “Shares”) to the following
     person discharging managerial responsibility:

      Participant       Share Scheme              Shares         No. of         Price at     Net No.
                                                released    Shares sold    which Shares     of Shares
                        Long-Term              from LTIP                            sold    acquired
                        Incentive Plan           Awards                         (pence)
                        (“LTIP”)
      J Bowles          2009 LTIP                 15,262              0             N/A       15,262
                         2010 LTIP                27,772         12,844           3,528       14,928
                         2011 LTIP                14,859          4,828           3,528       10,031


2.   Following the above transactions, the total beneficial and family interests in British American
     Tobacco p.l.c. 25p ordinary shares of the following person discharging managerial responsibility
     was as follows:

      Participant                    Total Beneficial and Family Interests following this Notification

      J Bowles                                    89,080 Shares (including 24,254 Deferred Shares)




31 December 2014

Sponsor: UBS South Africa (Pty) Ltd

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