Trading update 30 March 2014 to 30 August 2014 Mr Price Group Limited (Incorporated in the Republic of South Africa) (Registration number 1933/004418/06) ISIN: ZAE000026951 Share Code: MPC ("Mr Price Group" or "the Group" or "the Company") TRADING UPDATE 30 MARCH 2014 TO 30 AUGUST 2014 During the first 18 weeks (30 March 2014 to 2 August 2014) of the financial year ending 28 March 2015, Mr Price Group recorded total sales growth of 16.1% (comparable 12.1%) over the corresponding period in the prior year (31 March 2013 to 3 August 2013). - Cash sales growth of 19.0% exceeded credit sales growth of 5.7% and constituted 80.6% of total sales(LY: 78.6%) - 24 stores were opened and 2 closed in the current period - Closing space increased by 5.8% and weighted average trading space increased by 4.0% over the comparable period - Units sold increased by 5.4% - Retail selling price inflation was 10.2% The Apparel Segment (Mr Price Apparel, Mr Price Sport and Miladys), which represents 73.2% of sales(LY: 72.0%), achieved sales growth of 18.0% (comparable 13.9%). Retail selling price (RSP) inflation of 11.6% in Mr Price Apparel (product mix 3.6% and price 8.0%) contributed to the segment recording RSP inflation of 9.3%. Weighted average trading space increased by 5.8% and units sold increased by 8.0%. Mr Price Apparel delivered strong sales growth and continued to increase market share, Mr Price Sport performed in line with expectations and Miladys experienced a disappointing trading period caused by the difficult credit environment (57.2% of sales on credit) and some incorrect merchandise calls. The Home Segment (Mr Price Home and Sheet Street) achieved sales growth of 11.2% (comparable 7.4%). RSP of 12.5% was mainly due to Mr Price Home, which recorded 16.0% (mix 8.2% and price 7.8%). Weighted average trading space increased by 0.7% and units sold decreased by 1.2%. Sales growth in this segment was driven by Mr Price Home, which represents 70.1% of the Group’s total homeware sales. The chain’s higher LSM customers are more able to withstand the current pressures on discretionary spending than Sheet Street’s customers. Group sales for the 4 week period, 3 August to 30 August 2014 (which are not included in the commentary above) increased by 11.7% (comparable 7.0%). The retail environment is expected to remain constrained for the remainder of the year. As a fashion-value retailer, the Group is comparatively well positioned. However, cognisance must be taken of the comparable period last year when Mr Price Apparel performed exceptionally well, thereby setting a very high base. The other chains are also expected to face tougher trading conditions in the second half. The above-mentioned figures do not constitute an earnings forecast and have not been reviewed and reported on by the Company’s external auditors. Durban 3 September 2014 Sponsor RAND MERCHANT BANK (A division of FirstRand Bank Limited) Date: 03/09/2014 02:25:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE'). The JSE does not, whether expressly, tacitly or implicitly, represent, warrant or in any way guarantee the truth, accuracy or completeness of the information published on SENS. The JSE, their officers, employees and agents accept no liability for (or in respect of) any direct, indirect, incidental or consequential loss or damage of any kind or nature, howsoever arising, from the use of SENS or the use of, or reliance on, information disseminated through SENS.