Trading Statement ELLIES HOLDINGS LIMITED (Incorporated in the Republic of South Africa) (Registration number: 2007/007084/06) JSE share code: ELI ISIN: ZAE000103081 (“Ellies” or the “company” or the “group”) TRADING STATEMENT In terms of the Listings Requirements of the JSE Limited, companies are required to publish a trading statement as soon as they are satisfied that a reasonable degree of certainty exists that the financial results for the period to be reported upon next will differ by at least 20% from the previous corresponding period. Shareholders are advised that Ellies expects that its earnings per share and headline earnings per share for the year ended 30 April 2014 will be between 65% and 75% lower compared to the earnings per share and headline earnings per share for the year ended 30 April 2013. Shareholders are reminded that the company’s results for the year ended 30 April 2013 reflected The Eskom Project Power Save Program completed during this period, which was not repeated in the year ended 30 April 2014, together with the necessary stock disposals in later half of the year. The group's results for the year ended 30 April 2014 are expected to be released on SENS on or about 22 July 2014. The information on which this trading statement has been based has not been reviewed or reported on by the company`s auditors. 2 July 2014 Sponsor Java Capital Date: 02/07/2014 04:27:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE'). The JSE does not, whether expressly, tacitly or implicitly, represent, warrant or in any way guarantee the truth, accuracy or completeness of the information published on SENS. The JSE, their officers, employees and agents accept no liability for (or in respect of) any direct, indirect, incidental or consequential loss or damage of any kind or nature, howsoever arising, from the use of SENS or the use of, or reliance on, information disseminated through SENS.