BLUE LABEL TELECOMS LIMITED - Directors' Dealings

Directors' Dealings

Blue Label Telecoms Limited
(Incorporated in the Republic of South Africa)
(Registration number 2006/022679/06)
Share code: BLU ISIN: ZAE000109088
(“Blue Label”)

In compliance with Rules 3.63 – 3.66 of the JSE Listing Requirements, the following information is
disclosed:

Company:                   The Prepaid Company (Pty) Ltd, a major subsidiary of Blue Label
Director:                  Mr SR Diamond
Date of sale:              11 September 2013
Number of shares           175,368
Price per share            R8.3513
Total value:               R1,464,550.77
Nature of transaction:     On-market sale of shares
Class of shares:           Ordinary shares
Nature of interest:        Direct beneficial
Clearance given:           Yes in accordance with the JSE Listings Requirements

Company:                   The Prepaid Company (Pty) Ltd, a major subsidiary of Blue Label
Director:                  Mr S Kaplan
Date of sale:              11 September 2013
Number of shares           146,507
Price per share            R8.3506
Total value:               R1,223,421.35
Nature of transaction:     On-market sale of shares
Class of shares:           Ordinary shares
Nature of interest:        Direct beneficial
Clearance given:           Yes in accordance with the JSE Listings Requirements

Company:                   The Prepaid Company (Pty) Ltd, a major subsidiary of Blue Label
Director:                  Mr G Rantao
Date of sale:              11 September 2013
Number of shares           20,227
Price per share            R8.35
Total value:               R168,895.45
Nature of transaction:     On-market sale of shares
Class of shares:           Ordinary shares
Nature of interest:        Direct beneficial
Clearance given:           Yes in accordance with the JSE Listings Requirements

Company:                   Blue Label Telecoms Limited
Director:                  Mr DB Rivkind
Date of sale:              11 September 2013
Number of shares           189,037
Price per share            R8.35
Total value:               R1,578,458.95
Nature of transaction:     On-market sale of shares
Class of shares:           Ordinary shares
Nature of interest:        Direct beneficial
Clearance given:           Yes in accordance with the JSE Listings Requirements
Company:                 Blue Label Distribution (Pty) Ltd, a major subsidiary of Blue Label
Director:                Dr A Roussos
Date of sale:            13 September 2013
Number of shares         102,809
Price per share          R8.01
Total value:             R823,500.09
Nature of transaction:   On-market sale of shares
Class of shares:         Ordinary shares
Nature of interest:      Direct beneficial
Clearance given:         Yes in accordance with the JSE Listings Requirements

Company:                 Blue Label Distribution (Pty) Ltd, a major subsidiary of Blue Label
Director:                Ms A Ngwenya
Date of sale:            13 September 2013
Number of shares         16,114
Price per share          R8.01
Total value:             R129,073.14
Nature of transaction:   On-market sale of shares
Class of shares:         Ordinary shares (Nil cost vested shares of Forfeitable Share Awards)
Nature of interest:      Direct beneficial
Clearance given:         Yes in accordance with the JSE Listings Requirements


Sandton
13 September 2013
Sponsor:
Investec Bank Limited

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