MR PRICE GROUP LIMITED - Dealings in securities by director

Dealings in securities by director

Mr Price Group Limited
Registration number 1933/004418/06
Incorporated in the Republic of South Africa
ISIN: ZAE000026951
JSE share code: MPC
(“the Company”)

DEALINGS IN SECURITIES BY DIRECTOR

In compliance with the JSE Limited Listings Requirements, the following
information is disclosed:

Director:                        Stuart Bird
Company:                         Mr Price Group Limited
Date of transaction:             30 July 2013
Nature of transaction:           Off market exercise of vested options
                                 in terms of the rules of the share
                                 option scheme
Class of securities:             Options in respect of ordinary shares
Number of options exercised:     94 000
Option strike price:             R26.50
Value of transaction:            R2 491 000

Nature of transaction:           Off market transfer of shares to the
                                 Stuart Bird Family Trust
Class of securities:             Ordinary shares
Date of transfer:                30 July 2013
Number of shares:                94 000
Deemed value*:                   R125.08
Total deemed value of            R11 757 426
transaction:

Nature of interest:              Changed from direct beneficial to
                                 indirect beneficial
Clearance obtained:              Yes

*Volume weighted average price of the Company’s shares as at 29 July
2013

Durban
31 July 2013

Sponsor
RAND MERCHANT BANK (A division of FirstRand Bank Limited)

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