Director's Dealings Pick n Pay Holdings Limited RF (Incorporated in the Republic of South Africa) (Registration number 1981/009610/06) Share code: PWK ISIN code: ZAE000005724 DEALING IN SECURITIES BY DIRECTORS In compliance with Rule 3.63 – 3.74 of the JSE Listing Requirements, the following information is disclosed: Alternate Director : David Robins Company : Pick n Pay Holdings Limited RF Date of transaction : 24 May 2013 Nature of transaction : Off market sale of shares: re-alignment of shareholding within controlling shareholder bloc Number of securities sold : 886 700 Class of security : Ordinary Average sale price per share : R17.54 Total value of shares sold : R15,552,718.00 Highest price per share : R17.54 Lowest price per share : R17.54 Nature of interest : Direct beneficial Clearance obtained : Yes Director : Wendy Ackerman Company : Pick n Pay Holdings Limited RF Date of transaction : 24 May 2013 Nature of transaction : Off market purchase of shares: re-alignment of shareholding within controlling shareholder bloc Number of securities purchased : 57 000 Class of security : Ordinary Average purchase price per share : R17.54 Total value of shares purchased : R999,780.00 Highest price per share : R17.54 Lowest price per share : R17.54 Nature of interest : Indirect beneficial Clearance obtained : Yes Alternate Director : Suzanne Ackerman-Berman Company : Pick n Pay Holdings Limited RF Date of transaction : 24 May 2013 Nature of transaction : Off market purchase of shares: re-alignment of shareholding within controlling shareholder bloc Number of securities purchased : 40 000 Class of security : Ordinary Average purchase price per share : R17.54 Total value of shares purchased : R701,600.00 Highest price per share : R17.54 Lowest price per share : R17.54 Nature of interest : Indirect beneficial Clearance obtained : Yes Director : Raymond Ackerman Company : Pick n Pay Holdings Limited RF Date of transaction : 24 May 2013 Nature of transaction : Off market purchase of shares: re-alignment of shareholding within controlling shareholder bloc Number of securities purchased : 719 300 Class of security : Ordinary Average purchase price per share : R17.54 Total value of shares purchased : R12,616,522.00 Highest price per share : R17.54 Lowest price per share : R17.54 Nature of interest : Indirect beneficial Clearance obtained : Yes Director : Gareth Ackerman Company : Pick n Pay Holdings Limited RF Date of transaction : 24 May 2013 Nature of transaction : Off market purchase of shares: re-alignment of shareholding within controlling shareholder bloc Number of securities purchased : 70 400 Class of security : Ordinary Average purchase price per share : R17.54 Total value of shares purchased : R1,234,816.00 Highest price per share : R17.54 Lowest price per share : R17.54 Nature of interest : Indirect beneficial Clearance obtained : Yes Sponsor: Investec Bank Limited 24 May 2013 Cape Town Date: 24/05/2013 02:50:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE'). The JSE does not, whether expressly, tacitly or implicitly, represent, warrant or in any way guarantee the truth, accuracy or completeness of the information published on SENS. The JSE, their officers, employees and agents accept no liability for (or in respect of) any direct, indirect, incidental or consequential loss or damage of any kind or nature, howsoever arising, from the use of SENS or the use of, or reliance on, information disseminated through SENS.