PIONEER FOOD GROUP LIMITED - Dealing In The Companys Shares By A Director

Dealing In The Company’s Shares By A Director

Pioneer Food Group Limited
(Incorporated in the Republic of South Africa)
(Registration number: 1996/017676/06)
(Share code: PFG)
(ISIN code: ZAE000118279)
(“Pioneer Foods” or “the Company”)

DEALING IN THE COMPANY’S SHARES BY A DIRECTOR

In compliance with rules 3.63 to 3.74 of the JSE         Limited   Listings
Requirements, the following information is disclosed:

 NAME OF DIRECTOR                    LR Cronje
 COMPANY OF WHICH I AM A DIRECTOR    Pioneer Food Group Limited
 STATUS:EXECUTIVE/NON-EXECUTIVE      Executive
 TYPE OF SECURITIES                  Shares
 CLASS OF SECURITIES                 Ordinary
 DATE OF TRANSACTION                 22 May 2013
 CENTS PER SHARE                     8 038
 NUMBER OF SECURITIES TRANSACTED     50 000
 TOTAL RAND VALUE OF SECURITIES      R4 019 000.00
 NATURE OF TRANSACTION               Disposal (on-market)
 NATURE AND EXTENT OF INTEREST IN    Direct beneficial
 THE TRANSACTION
 CLEARANCE OBTAINED                  Yes

Clearance to deal in these shares was obtained in accordance with rule
3.66 of the JSE Listings Requirements.

Paarl
23 May 2013

Sponsor
PSG Capital

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