Announcement relating to the effective date of the acquisition by Tiger Brands of 63.35% Tiger Brands Limited (Incorporated in the Republic of South Africa) (Registration number 1944/017881/06) Share code: TBS ISIN: ZAE000071080 ("Tiger Brands") ANNOUNCEMENT RELATING TO THE EFFECTIVE DATE OF THE ACQUISITION BY TIGER BRANDS OF 63.35% OF THE TOTAL ISSUED ORDINARY SHARE CAPITAL OF DANGOTE FLOUR MILLS PLC (“DFM”) FROM DANGOTE INDUSTRIES LIMITED (“DANGOTE”) Tiger Brands shareholders (“Shareholders”) are referred to the announcement released on the Securities Exchange News Service of the JSE Limited on Tuesday, 25 September 2012 and published in the press on Wednesday, 26 September 2012, which set out the detailed terms of the acquisition by Tiger Brands of 63.35% of the total issued ordinary share capital of DFM from Dangote (“the Transaction”). Shareholders are advised that all conditions have been fulfilled, and the Transaction was implemented and became effective in accordance with its terms on Thursday, 4 October 2012. Bryanston 9 October 2012 Lead financial adviser and transaction sponsor to Tiger Brands Standard Bank Joint Nigerian financial adviser to Tiger Brands ACL Capital Partners Ltd Nigerian stock broker to Tiger Brands Vetiva Securities Limited Nigerian legal adviser to Tiger Brands Udo Udoma & Belo-Osagie South African legal adviser to Tiger Brands Edward Nathan Sonnenbergs Inc. Sponsor to Tiger Brands J.P. Morgan Equities Date: 09/10/2012 12:35:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE'). The JSE does not, whether expressly, tacitly or implicitly, represent, warrant or in any way guarantee the truth, accuracy or completeness of the information published on SENS. The JSE, their officers, employees and agents accept no liability for (or in respect of) any direct, indirect, incidental or consequential loss or damage of any kind or nature, howsoever arising, from the use of SENS or the use of, or reliance on, information disseminated through SENS.