DIRECTORS DEALINGS IN SECURITIES Holdsport Limited (Incorporated in the Republic of South Africa) (Registration number 2006/022562/06) JSE share code: HSP ISIN: ZAE000157046 ("Holdsport" or the "Company") DIRECTORS DEALINGS IN SECURITIES In compliance with section 3.63 to 3.65 of the Listings Requirements of the JSE Limited (“JSE”), we hereby advise of the following dealing by a director in the company’s securities: Name of director: Kevin Graham Hodgson Status of director: Executive Nature of transaction: On-market sale of Holdsport shares Type and class of securities: Ordinary shares Date of transaction: 3 August 2012 Number of shares: 225,000 Average price per share: 4620 cents per share Highest price per share: 4916 cents per share Lowest price per share: 4600 cents per share Total value: R10,394,581.36 Nature of interest: Indirect beneficial Name of director: Elizabeth Antoinette Haarburger Status of director: Executive Nature of transaction: On-market sale of Holdsport shares Type and class of securities: Ordinary shares Date of transaction: 3 August 2012 Number of shares: 225,000 Average price per share: 4620 cents per share Highest price per share: 4916 cents per share Lowest price per share: 4600 cents per share Total value: R10,394,581.36 Class of securities: Ordinary shares Nature of interest: Indirect beneficial Clearance to deal for both transactions was received in terms of paragraph 3.66 of the Listings Requirements. Cape Town 3 August 2012 Sponsor: UBS South Africa (Pty) Ltd Date: 03/08/2012 02:15:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE'). The JSE does not, whether expressly, tacitly or implicitly, represent, warrant or in any way guarantee the truth, accuracy or completeness of the information published on SENS. The JSE, their officers, employees and agents accept no liability for (or in respect of) any direct, indirect, incidental or consequential loss or damage of any kind or nature, howsoever arising, from the use of SENS or the use of, or reliance on, information disseminated through SENS.