SHF - Steinhoff International Holdings Limited - Dealing in securities by

SHF - Steinhoff International Holdings Limited - Dealing in securities by       
director                                                                        
STEINHOFF INTERNATIONAL HOLDINGS LIMITED                                        
(Incorporated in the Republic of South Africa)                                  
(Registration Number 1998/003951/06)                                            
("Steinhoff")                                                                   
Share Code:  SHF      ISIN:   ZAE000016176                                      
DEALING IN SECURITIES BY DIRECTOR                                               
Shareholders are referred to a SENS announcement dated 11 December              
2009 and are advised that Mr Bruno Steinhoff (non-executive                     
director) received directly and indirectly, 6,456,457 SHF shares                
in December 2009 and 5,950,035 shares on 6 December 2010 in terms               
of capitalisation share awards, from which 3,956,647 shares                     
(received under the 2009 award) referred to in this notice, were                
sold for general financial and investment purposes.  All 2010                   
capitalisation shares have been added to his existing holdings.                 
Mr Steinhoff now owns directly or directly 167,361,466 SHF shares.              
In compliance with sections 3.63 to 3.74 of the Listings                        
Requirements of the JSE Limited, the following information is                   
disclosed:                                                                      
NAME OF DIRECTOR                     : Bruno Ewald Steinhoff                    
STATUS                               : Non-Executive Director                   
COMPANY                              : Steinhoff International                  
Holdings Limited                          

TYPE OF SECURITIES                   : Ordinary shares                          
DATE OF TRANSACTION                  : 3 March 2011                             
CENTS PER SHARE                      : 2450,33                                  
NUMBER OF SECURITIES TRANSACTED      : 3 956 457                                
TOTAL RAND VALUE OF SECURITIES       : R96 955 278.37                           
NATURE OF TRANSACTION                : Sale of shares, on-market                
NATURE AND EXTENT OF DIRECTOR`S      : Indirect, beneficial                     
INTEREST IN THE TRANSACTION                                                     
CONFIRMATION THAT CLEARANCE HAS      : Yes                                      
BEEN GIVEN IN TERMS OF PARAGRAPH                                                
3.66                                                                            
DATE OF CONFIRMATION                 : 2 March 2011                             
By Order of the Board                                                           
SJ GROBLER                                                                      
COMPANY SECRETARY                                                               
4 March 2011                                                                    
Sponsor - PSG Capital (Proprietary) Limited                                     
Date: 04/03/2011 17:50:05 Supplied by www.sharenet.co.za                     
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