Famous Brands - Directors Dealings Announcement

Famous Brands - Directors Dealings Announcement                                 
FAMOUS BRANDS LIMITED                                                           
(Incorporated in the Republic of South Africa)                                  
(Previously Steers Holdings Limited)                                            
(Registration number 1969/004875/06)                                            
Share code: FBR          ISIN code: ZAE000053328                                
("Famous Brands" or the "company")                                              
DIRECTORS DEALINGS ANNOUNCEMENT                                                 
In compliance with rule 3.63 to 3.74 of JSE Listing Requirements, the following 
information is disclosed:                                                       
Name of director:           JL Halamandres                                      
Date of transaction:        27 July 2005                                        
Price per share:            765 cents                                           
Number of shares:           50 000                                              
Total value:                R382 500.00                                         
Class of securities:        Ordinary                                            
Nature:                     Sale                                                
Interest:                   Direct beneficial                                   
The director, who is non-executive, was not aware of the cautionary announcement
released on short notice by the company on SENS at 17h31 on 26 July 2005.       
Clearance to deal was not obtained.                                             
Rosebank                                                                        
23 May 2005                                                                     
Sponsor                                                                         
Java Capital (Pty) Ltd                                                          
Date: 27/07/2005 05:58:06 PM Supplied by www.sharenet.co.za                     
Produced by the JSE SENS Department